A web site is an effective way to reach a large number of
potential clients in an efficient time frame – a March 31st,  2009
study doneby the US Census Bureau found that
251,290,489 (74% of the population) in North America are
using the internet, a growth of 132.5%. 

http://www.internetworldstats.com/stats.htm

More people are searching online today for services, products, and value more than ever before with the increasing economic concerns – we want your company to be visible 24 hours a day – your web site will allow your company to “show off” your work, provide testimonials, showcase awards, advertise employment, and provide a “digital portfolio” of your business

Potential clients tend to prefer and hire companies whose information is researchable and readily available to them at their convenience – web sites have company information and are available 24 hours a day/7 days a week.

Consumers can become aware of what your company has to offer – a web site offers unlimited advertising space and is easily accessible for updates – you can post frequently asked questions, company benefits, awards,  forms for clients and employees, etc.

A web site places smaller companies on level ground with the larger corporations - potentially reaching the same amount of potential clients in the same amount of time while keeping a watchful eye on the competition (prices, products, services, etc.)